Do you know how much money will be spent to protect the Insurance Industry's profits at the expense of your views about affordable coverage for all?Do health care horror stories raise consciousness?
In doing research for the upcoming, massive struggle over health care, I found this author, sporting a JD MPH BMW, who thinks maybe not:
"Viewers may get so caught up on one family's troubles [called "episodic framing"] that they fail to make the connection back to the national condition."
It's kind of a dismal view of the capacity of your average fellow citizen, but it's backed up with real research (I think people still like a face with a name, but ...).
Author suggests the following (the import of which is good with me):
- It's the economy, stupid: dump short-term profits and short-term thinking in favor of talking about how good health benefits the economy, jobs, and future prosperity.
- Highlight real, working solutions/projects that have appeal, such as those that have provided low-income residents with comprehensive, affordable healthcare, regardless of their age, income, or the absent good graces of their employer.
- The pro-growth, long-term nature of a healthy workforce.
- The economic pitfalls of letting people fall through the cracks: "Someone who is bankrupt because of high medical bills isn't going to buy a new car down at the local Ford dealership."
- The tremendous boost in economic vitality, innovation, and efficiency created by releasing skilled workers from being chained like chattel to their employer's health plan and to their employer's hired underwriter's view of each employee's work-age health-risk to the private insurance pool.
