The Economics of Rush Limbaugh

HE'S A FREEBIE

From HuffPo, worth noting that giveaways still make attractive programming, I suppose.

How much of the rest of the Right-wing media is on 'special' support? Well, there is the special case of the Weekly Standard subsidy. The National Review has reportedly and admittedly been a sink hole.

Yet, the Left is still supposed to "respond" to these publications' writers and so forth, from time-to-time, unqualified ...

Here's how a barter deal works: To launch the show, Limbaugh's syndicator, Premiere Radio Networks -- the same folks who syndicate wingnut du jour Glen Beck -- gave Limbaugh's three hours away -- that's right, no cash -- to local radio stations, mostly in medium and smaller markets, back in the early 1990's.

So, a local talk station got Rush's show for zilch. In exchange, Premiere took for itself much of the local station's available advertising time (roughly 15 minutes an hour) and packed the show with national ads it had already pre-sold.

Think Gold Bond Medicated Powder.

It's a very sweet deal for local radio station owners, explained Bill Exline a respected radio broker (he helped people buy and sell local stations). "Not only does the local station get three hours of free programming," Exline explained, "but that's one less local talk-show host on staff they need. It makes small- and medium-market radio properties more profitable and attractive by cutting down staff expenses."

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For the Record

Jonah still getting a stealth erection over Dr. Jeremiah Wright and the rest of the GOP's freak show Eye-of-Sauron.

VICKI'S NON-STORY STORY

So, when the news about McCain's relationship with Viki the influencer was unveiled, why the big, concerted, synchronized, attack on The New York Times?

Seriously, I'm interested in knowing more about why McCain's staff had to intervene to save the Senator from himself, from "bad appearances". I think that's exactly the kind of non-distraction distraction that we need to know more about. It calls into question everything we know about the Senator's judgment "over 20 years", leading up to that event.


Afterall, the standard is set so low, the NYT should have felt obliged, right Jonah?:

Anything that gives us a clue as to what those might be is not only fair game, it is the game.

I THINK I NEED A SHOWER, AFTER THAT RUBBISH

Anything? anything?

... and then they complain that it is liberals who coarsen the culture, when they just embraced, on the pages of the LA Times, no less, a politics that teaches kids that "anything" is fair game.

People probably think I exaggerate when I say "den of vipers" in connection with the NR crowd.

Here's to a long and trying wilderness period for them. I really hope that everyone votes for that.

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